pro-sale communication management in the car dealers network

SUMMARY

We created the concept, technical specification and produced the on-line product. The OESinfo.pl platform is a practical on-line tool that supports pro-sales, marketing and customer relationship activities.

OUR ROLE
  • Application concept & specification
  • Dedicated CMS
  • UX/UI Design
  • Web&Mobile Development
  • E-mail communication module
  • Security platform and application maintenance
CHALLENGE
The client underwent a process of changes in the distribution model. There was a necessity for direct communication and management of pro-sales activities in a dispersed network of car dealerships. The main problems were: lack of additional human resources to service the new channel, diversification of the offer and the need for ongoing technical support and customer service.
INSIGHTS
After briefing and extensive brainstorming, we came to the conclusion that we need an on-line tool that will be easily accessible (from the browser level) for many distributors. The solution is a platform for communication and management of on-line sales activities. We have developed technical and functional assumptions and prepared a technical and functional specification of the web application.

SOLUTION

The www.oesinfo.pl platform is an application dedicated to communication, offer management and promotion. It allows the client to distribute content, present products and place individual price lists. Final users quickly and efficiently reach all information relating to the lighting of the car along with technical data and installation instructions. They can see all Osram products available in their offer.

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We are an experienced, flexible software house that provides dedicated web applications.